How the Partnership Helped Increase Sales by Almost 1 Million Pounds

Challenge

How can a developing poultry supplier achieve consistent year-over-year growth?

Results

An increase in the number of partnerships and support outlets created long-term benefits and consistent sales growth.
Provided exceptional support that encouraged mutual success
Collaborated on initiatives that fostered positive future results
Established the opportunity to build long-term, mutually-beneficial relationships with other members
Proved themselves to be a valuable, strategic business partner

900,000 Lb.

Increase of Product Sold in 2016 (up 6.8%)

Valuable,

Long-term Partnerships Fostered Continuous Growth

Strong

IMA Collaboration and Support Increased Financial Success

“Our collaborative relationship with IMA has been a key contributor to our mutual success.”

Supplier IMA member – 15+ years

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